Website redesign

When the business has moved on and the website hasn’t, we redesign it from a blank page: a site that looks like the business you are now, works properly on a phone and carries across what still matters from the old one.

For businesses whose website looks dated, misses tools customers expect, or no longer matches the standard of the business.

What a redesign includes

From your current site

A look at what you have now

Before anything is designed, we review the current site, including its design, any systems behind it, SEO, security and accessibility.

Your content carried across

The pages, products and information worth keeping move to the new site, rewritten where they need it.

Care for your Google presence

Old page addresses that people and search engines already use are redirected to their new pages.

Into the new site

A new design from a blank page

The new site is designed around the business as it is today, not patched on top of the old one.

Missing tools added

Ordering, enquiries, search, bookings or whatever the old site lacked, built into the new one where the scope includes them.

A build to the standards we publish

Fast, secure, accessible and ready for search engines from launch.

Everything in your name

The domain, hosting account and every login in your business’s name, with a written guide to the new site.

How a redesign runs

See how we work

  • Your current site
  • The new site
  1. 01Review and discover

    We look at the current site and talk about where the business is now. You get a written scope with what will be built, the cost, how it is paid and the timeline.

  2. 02Design and build

    The new site is made on a private preview link while the old one stays live, so customers see no gap.

  3. 03Move the content

    What is worth keeping is carried across, and the rest is rewritten or retired.

  4. 04Launch

    We test on real devices, put your legal pages in place, redirect the old addresses and switch the new site on in place of the old one.

  5. 05After launch

    A care plan keeps the new site updated, backed up and improving.

The work

Dairy King and Gyros City Wholesalers both had a website that held them back.

Each now has a new site designed from a blank page and built to the standard of the business behind it, with the old page addresses redirected to it.

Questions about redesigning a website

Should we redesign our website, or start again?

A redesign done properly is close to starting again. The design comes from a blank page, the content worth keeping is carried across, and old page addresses are redirected to the new ones.

Will we lose our Google rankings?

A redesign can cost rankings when old page addresses simply disappear. We redirect the old page addresses people and search engines already know to their new versions, and the new site launches with titles, descriptions, a sitemap and structured data in place. Read our guide on redesigning without losing your rankings.

Will the old site stay up while you work?

Yes, unless you would rather take it down sooner. The new site is built on a private preview link, and the old one stays live until the new one replaces it.

Can you redesign a site someone else built?

Yes. We review it first so we know what is there, then design the new one from a blank page.

How is a redesign priced?

After we have looked at the current site and talked about what you need, your written scope sets out the cost, what will be built, how it is paid and the timeline. You pay an admin fee to start, which counts towards the total, and the balance when the work is finished.

Keep reading

Send us the address of your current website and tell us what it isn’t doing for you. We usually reply within 24 hours.

Tell us what you need.